 Cathey Armillas Non-Traditional Marketing Strategist When companies need to reach people in unique ways, they call on Cathey. She has been uncanny in creating unexpected ways of reaching millions of people through persistent branding. She’s landed segments about her clients on everything from Discovery Channel documentaries to David Letterman. She’s developed hugely popular monthly features on client websites, dramatically increasing not only their stickiness but their visibility to the world. Cathey has moved clients from page 8 on a Google search to #1 in their category. She’s been able to increase hits from mere hundreds to millions per month, and has typically found ways to triple lead generation rates and double sales. That’s why she’s known as the queen of branding. |
Jeff Berry
Brand Marketing Strategist Jeff has more than thirty years’ experience developing award-winning and, more to the point, revenue-winning advertising campaigns for everything from Death Star sized multi-nationals down to inky-dinky start-ups. As the Beloved Leader of People’s Branding, he has worked closely with PURA on brand marketing projects, as strategic consultant and creative director. In his career Jeff’s campaigns have been responsible for the combined generation of over $70 billion in sales (yes, billion with a “B”) of everything from the Hubble Space Telescope (Ha! Congress bought it!) to McDonald’s hamburgers. But who’s counting? |
Dave Barcos
Creative Director Dave has a gift. He can take the strategic essence of any brand and poke you in the eye with it. Nicely of course. Thinking big comes natural to some people, they see the world through its potential and tear down its limits. Dave is one of those people. He brings this energy and vision to all his clients, working passionately to scratch the veneer of their brand and discover the treasures that lie beneath. He continually unearths messages and creates brand expressions that people connect with. Dave started Remedy Design Group, and has been the creator of many wildly successful campaigns and projects. Dave works collaboratively with PURA on a regular basis. |
URBAN TELLERS: 11-11-11 | HIPBONE STUDIO
[...] Story Theater is proud to present Urban Tellers: Cathey Armillas, Tom Frisch, Karen Landey, Lacey Mulford, Lynn Fitch, and Helen [...]